Color Wow Hair DE Reviews

Effective anti-frizz and heat protection: The Dream Coat product is a heat-activated, anti-humidity treatment that waterproofs hair to stop frizz, making hair smooth, straight, and manageable until the next wash. It also doubles as a heat protectant, simplifying the haircare routine by eliminating the need for additional products.

Glossy finish: Users have reported achieving a glossy, laminated look with soft lengths and light-reflecting shine without sticky residue. The high-shine effect can last several days after application.

Good for mineral buildup removal: Some products like Dream Filter help lift away mineral buildup from hard water, which can prevent brassiness in color-treated hair.

Suitable for various hair types: Certain shampoos in the range are effective on oily or greasy hair without leaving residue.

Potential for dryness and breakage: Several users have reported that Dream Coat made their hair feel rubbery, dry, sticky, tangly, and caused significant breakage. Some even had to cut their damaged hair due to severe thinning at the ends after use.

Requires specific application technique: To achieve full benefits of Dream Coat’s smoothing effect requires blow-drying with tension using a brush; air drying will not activate the product properly. This adds time and effort to styling routines.

Mixed effectiveness on humidity resistance duration: While it helps keep frizz at bay until next shampooing, some users found its anti-humidity effects did not last through multiple washes as claimed.